HOw it works

Transforming messaging strategy into engaging copy.

Have your audience feeling understood, connected and ready to take that next step.

Here’s what to expect when partnering with Thanda Digital:

  • Step 1: Agreeing the scope
  • Step 2: payment & project kick-off
  • Step 3: Getting to work
  • Step 4: Creative Review
  • Step 5: Benefit-Driven copy

Step 1: Agreeing the Scope

Project Information

My copywriting fee is based on your project requirements. To determine the project scope, we'll have a meeting to define your needs. We can meet via Zoom, over the phone or face-to-face, depending on your location. 

Proposal 

I'll then send you a detailed proposal outlining the project and pricing. Once accepted, we can get to work to create copy that'll have your audience thinking: "I've got to have that", or "Where do I sign up?". 

Step 2: Payment & Project Kick-Off

Payment

A 50% upfront payment is required for all projects. Payment can be made via PayPal or EFT. 

Project Briefing

We'll delve further into the specific project details. This meeting covers everything from your ideal customer and tone of voice, to the goals of the copy and time frame for the project. 

Project Time Frame

Every copy project is unique, so project time frames depend on the scope of your project. I deliver as expected, on time and as per the brief. 

Step 3: Getting to Work

At this stage, I'll get started if I have the following:

  • Signed proposal or quote
  • Your 50% upfront payment
  • All required information as discussed in the project kick-off meeting

I use the following formats, and supply everything to you in electronic format:

  • Copywriting – MSWord
  • SEO audits – PDF
  • Keyword reports –  MSExcel

Amendments 

Your project proposal will outline the copy amendments process. 

 

Step 4: Creative Review

At this stage of the project, we'll have a meeting to review the copy, and make any edits (if required).

I'll then deliver the edited copy within the agreed time frame. 

Final payment

Once the copy has been approved, you'll be required to make the final 50% payment within five business days of project completion. 

Step 5: Effective, Benefit-Driven Copy

At the end of the copywriting project, you'll have highly effective, benefit-driven copy that will engage and excite your audience. They’ll feel understood, connected and ready to take that next step. It'll help you:

  • Stand out
  • Boost sales 
  • Please the Google Gods
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